The country’s most popular football clubs Gor Mahia and AFC Leopards fervent fans contributed to the Kenya Premier Leagues massive Ksh8.5 million increase in revenues in the first leg of the 2012 seasons.
Attendance in the first leg of the 2012 season grew to 88,104 fans from 66,352 last season which translated to Ksh.18,153, 800 in revenue up from 9,637,550.
According to Ticket Masters, KPL’s ticketing partners serving half of the 16 teams in the league, there was an increase of 33% in stadium attendance which translated to a 100% rise in ticket revenue collection in the first leg of the current season compared to the same time of 2011 season.
Ticket Masters General Manager Martin Nkaari on Wednesday revealed that Gor Mahia had over 60% of the attendance and collection from both their home and away matches.
“These results positions AFC Leopards’ contribution to the improvement at 19%. This however is only a representation of the attendance at their away matches as the ticketing for their home matches is handled by a different supplier.
Attendance for matches by Ulinzi Stars, Sofapaka FC, Tusker FC, Rangers FC, KCB FC, City Stars and select matches by Mathare United attracted the remaining 20% of stadium attendance,” noted Nkaari.
Nkaari attributed the double increment for the price of the terrace tickets at both Gor Mahia and AFC Leopards matches from Ksh.100 to 200 this season largely contributed to the double revenues.
The most profitable match of the leg was the derby pitting Gor and AF on March 18 with an attendance of 20,409 representing 81% capacity use of the Nyayo National Stadium.
The analysis also revealed that besides matches pitting the country’s most popular football teams the other game that attracted the most attendance in the past two season’s was Tusker vs Sofapaka.
Despite the increment, Ticket Masters pointed out KPL was still operating below capacity averaging at a disappointing 20% of match venue capacity.
But the impressive figures for 18 of the 42 matches handled by Ticket Masters is still way below what the teams need to cover their expenses.